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AWS for Software & Technology | Partner Forum
Jan
 
31
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2023
June
 
25
, 
2025
 | 
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5:00PM 
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Mackenzie Kosut

Global Startup Evangelist, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

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9:00AM - 10:00AM

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AWS for Software & Technology | Partner Forum

2020 Global series

Wednesday
, 
June 
25 
2025
10:00AM
 - 
5:30PM 
PDT
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About the event

Join us for a transformative day dedicated to exploring how ISVs are revolutionizing their solutions with Generative AI capabilities. This exclusive gathering brings together innovative minds from across the ISV ecosystem, featuring engaging keynotes, candid panel discussions, and interactive sessions that showcase real-world GenAI implementations.


Whether you're just beginning your Agentic AI journey or looking to scale existing Generative AI solutions, this event offers a unique platform to connect with fellow innovators, share experiences, and gain practical insights that will shape your GenAI strategy.


Don't miss this opportunity to scale your business with AWS. The event concludes with a networking reception where you can connect directly with AWS experts and fellow industry leaders. Space is limited for this exclusive forum – secure your spot today and learn how to win more deals, increase deal size, and accelerate your success with AWS.

Who should attend

This event is for all senior leaders in sales, partnership, and business development roles, such as Chief Revenue Officers, SVPs, VPs and Head of Products who are engaged with the AWS Partner Network (APN).

Speakers

Full Name, Job title, Company


Full Name, Job title, Company


Full Name, Job title, Company

What you will learn

• Discover real-world implementation strategies and success stories from leading AWS ISVs partners who have successfully integrated GenAI capabilities


• Understand the evolving landscape of Agentic AI and how to prepare your organization for this next frontier


• Gain insights into industry-specific GenAI applications and go-to-market strategies


• Explore solutions to common challenges in GenAI adoption and implementation


• Understand customer perspectives and needs in the GenAI space


• Network with industry peers and build valuable connections within the AWS ISV partners ecosystem


• Learn how to scale your GenAI solutions and maximize business growth through AWS partnerships and programs


• Gain practical insights into responsible AI development and implementation strategies



  • Discover real-world implementation strategies and success stories from leading AWS ISVs partners who have successfully integrated GenAI capabilities

  • Understand the evolving landscape of Agentic AI and how to prepare your organization for this next frontier

  • Gain insights into industry-specific GenAI applications and go-to-market strategies

  • Explore solutions to common challenges in GenAI adoption and implementation

  • Understand customer perspectives and needs in the GenAI space

  • Network with industry peers and build valuable connections within the AWS ISV partners ecosystem

  • Learn how to scale your GenAI solutions and maximize business growth through AWS partnerships and programs

  • Gain practical insights into responsible AI development and implementation strategies

Agenda

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Agenda

9:00AM - 10:00AM

Registration, badge pickup, & breakfast


10:00AM - 10:15AM

Welcome Remarks 


10:15AM - 10:45AM

Keynote: Co-Innovation in the Age of Agentic AI

Join us for an inspiring keynote that unveils AWS's transformative vision for Agentic AI and its impact on the ISV ecosystem. Discover how ISV partners are fundamentally reimagining their offerings with Agentic AI at the core. Learn about the latest innovations, success stories, and strategic opportunities that are reshaping the partnership landscape. Experience firsthand how AWS-ISV collaboration is resulting in the differentiated Agentic offerings, resulting in breakthrough customer outcomes and exponential business growth.

10:45AM - 11:30am

Panel Discussion: Revolutionizing Customer Experience through Generative AI

Dive into the world of generative AI innovation as leading ISVs share their success stories. This dynamic panel discussion showcases how innovative companies have developed and implemented generative AI solutions to tackle real-world business challenges. Discover the transformative impact of these cutting-edge applications on customer experience and business operations. Gain valuable insights from industry pioneers as they discuss their journey, challenges overcome, and lessons learned in harnessing the power of generative AI to drive meaningful change and competitive advantage.

11:30AM - 12:00PM

Leveraging Generative AI: Prime Opportunities for ISVs in Addressing Critical Business Challenges

Generative AI has emerged as a transformative force, creating unprecedented opportunities for ISVs. As businesses make generative AI a boardroom priority, understanding customer needs and solution implementation becomes crucial. This session reveals what are we hearing from the customers, what challenges they face in adopting generative AI, how they are leveraging generative AI to solve critical business challenges, backed by real customer experiences and success stories. Discover how AWS ISV Partners are innovating and forming strategic collaborations to deliver comprehensive generative AI solutions. Join us to explore this rapidly evolving landscape and learn how ISVs can capitalize on the generative AI revolution.

12:00PM -1:00PM

Lunch


1:00pm -1:45pm

Building and Scaling Agentic AI at Production

Venture into the next frontier where AI doesn't just generate - it acts, decides, and adapts. Discover how AWS generative AI Partners and Amazon's breakthrough offerings are enabling AI systems that demonstrate unprecedented levels of autonomy and decision-making capabilities. This session reveals the advanced tools and frameworks powering AI agents that can plan, reason, and execute complex tasks independently. Learn to build and scale solutions that go beyond simple generation to create AI systems that serve as proactive partners in solving business challenges. Explore real-world applications where agentic AI is transforming industries through autonomous problem-solving and intelligent decision-making.

1:45PM - 2:15PM

Co-Innovating with AWS Generative AI Services

Discover how AWS and ISVs are co-creating the next generation of enterprise solutions by deeply integrating AWS services like Amazon Q to accelerate time-to-market. Through real-world examples, learn how AWS Partner, Asana, is revolutionizing work management through strategic implementation of the Q index, and gain actionable insights for your own AI transformation journey.

2:15pm - 3:00pm

Industry-first Approach: Pioneering Generative AI Solutions

Dive into the transformative power of generative AI across diverse industries. This session explores how AWS and its partners are leading the charge with industry-specific generative AI applications. Discover the unique go-to-market strategies that align with AWS industry focus, unlocking new opportunities and driving innovation. Through compelling success stories, learn how generative AI is revolutionizing sectors from healthcare to finance, retail to manufacturing. Gain insights into tailoring your generative AI solutions to meet distinct industry needs and leverage AWS Industry focused GTM sprints for pipeline opportunities.

3:00pm - 3:30pm

Coffee and Networking Break


3:30pm - 4:00pm

AWS Marketplace as Your GenAI Growth Multiplier

Next generation products require next generation selling. AWS Marketplace is transforming the way customers find, try and buy software all at the speed of the cloud. Learn how to leverage AWS Marketplace to reach to a global base of customers and accelerate your partnership to multiply co-sell results. We will dive into features that help streamline buyer experience, considerations for leveraging product led growth (PLG) the innovation of your solution, and key considerations for executing a holistic AWS Marketplace strategy.

4:00pm - 4:45pm

Amplify Your Generative AI Business: GTM Acceleration with AWS

Transform your generative AI solutions into market-leading offerings through AWS's strategic co-selling programs and focused go-to-market initiatives. Learn how AWS field sellers and ISV partners are collaborating to drive enterprise deals, with partners achieving pipeline growth through joint account planning and coordinated customer engagement strategies. Discover how to leverage AWS's new GenAI-specific incentives, including enhanced ACE program benefits and marketplace benefits, while exploring success stories of partners who have scaled their revenue through co-branded marketing campaigns, joint solution development, and strategic co-sell motions with AWS.

4:45PM - 5:00PM 

Closing Remarks 


5:00PM - 7:30PM

Generative AI Networking Reception & Dinner


Speakers

Speaker Image

Chris Sullivan 

Vice President, Americas Channels & Alliances, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Adam Miller

Co-Founder & CEO, Nomad Media 

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

John Skinner

Vice President of Business Development, Vectra 

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.


Speaker Image

Peter White

Senior Vice President, Emerging Products, Automation Anywhere

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Mark Relph

Director, Data & AI Partner Go-To-Market, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Shahin Rahmani 

Director, Industry & Solutions, Americas, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Alayna Broderson

Sr Manager, Infrastructure Technology Partnership, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Andy Perkins

General Manager, US ISV, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Jagjit (JD) Dhaliwal

Head of Partnerships, Generative AI ISVs, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Adam Taisch

Global Partner Leader Gen AI/Machine Learning, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Louise Strandoo

AMER Tech Partners, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Shashi Prabhakar

Director, Solutions Architect, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Oliver Myers

Worldwide Head of Business Development, Computer Vision AI/ML, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Chris Grusz

Managing Director, Technology Partnerships, Amazon Web Services

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Ayush Parashar

VP of Engineering, Boomi 

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

Speaker Image

Alyssa Fitzpatrick

Global Vice President, Partner Sales, Elastic 

Mackenzie is the Global Startup Evangelist at AWS. His days are spent traveling the globe to meet startups, share their stories, and connect engineering teams together. Every day there are a large number of startups launching on AWS across every imaginable industry. It’s Mackenzie’s mission to find stories of startups that are helping to improve the world and share these stories with a wide audience.

 

Prior to joining AWS, Mackenzie was the Head of Technical Operations at Betterment, the world’s largest independent robo-advisor based in NYC which manages over $8B in assets. Mackenzie was a founding engineer and Head of Technical Operations at Oscar Health, an insurance startup also based in NYC, helping to grow the company to over 400+ employees.

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31
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2023
 | 
9:00AM
 - 
12:00PM
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31
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2023
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12:00PM
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